This just in and just in time for the weekend!!!

Alright all of you lovely Luxies...have you been waiting for the latest and greatest to arrive here at Luxe? Then wait no more, two fabulous new products have just hit our shelves!

Dreaming of lounging on the beach sipping cocktails in Morocco this summer, but you're more likely to be keeping it local at Town Lake? Not to worry my friends, Luxe brings a little bit of that luxury treatment found only on exotic vacations right into your own home! Allow me to introduce you to Moroccan Oil. This wonder product comes with a list of celebrity endorsements including Salma Hayek, Debra Messing, Marion Cotillard, and celebrity hair stylist Ken Paves, just to name a few. Not to mention it has been featured as the must have product in every fashion magazine, including In Style's latest "Best of Beauty" issue. Made from their signature all natural Aragan Oil found only in South Morocco, this styling, finishing, and conditioning product restores your hair's vitality and boosts it to new levels of both silkiness and shine.

Moroccan Oil contains "powerful antioxidant, UV protection and free radical neutralizers rich in vitamins that strengthen the hair and increase it's elasticity." As the product absorbs into the hair instantly, it is said that the hair looks and feels healthier after just ONE application! Want to take your hair from lackluster to luxurious? Try Moroccan Oil for the extra silky, natural finish and brilliant shine that you are craving for this summer.

Pondering over what to get that special graduate? Slaving over trying to find a unique, original idea that will commemorate their milestone day? Look no further than Dogeared necklaces to make your job a little bit easier. We here at Luxe just received a fabulous selection of the newest Dogeared designs, many of which make the ideal gift to show just how much you care. Some of the latest mantras include Graduation, Dream, Strength and Power, and Freedom. All of which are featured on a beautiful sterling silver or gold dipped chain, adorned with an adorable signature charm that begs to be worn everyday. The great thing about these necklaces are their ability to be layered with other pieces to create a statement-making look or you can wear them alone as your favorite signature piece. Either way, Dogeared necklaces are the perfect way to say "Congratulations" and give them a reminder of their accomplishments that they'll wear for years to come.

Also, if your social calendar isn't already booked for the evening, make sure to come join Luxe for Chick Nite at our local Chick-Fil-A on Braker & 183. Tonight's event will feature free makeovers, nail color touch ups, massages, styling, and free giveaways! Stop by tonight from 5:30-8:00 to get in on the stylish fun. We'll see you there!

Peace & Love-
Cassie

Austin Beary Stylish Auction: Meet Betsy!

When an opportunity arises to do good, the Ladies of Luxe rise the occasion! We were invited by Ace Tailors of Austin to participate in their event on June 11 to benefit the Austin Children's Shelter, and boy, did we get excited! The Beary Stylish Auction is in its second year. This creative event challenges local Austin stores to design and outfit a bear to be auctioned off. Being the fashionistas that we are, we just knew we had to design the most modern and luxurious bear to hit the streets this side of I-35! Here is our bear's backstory:
















Meet Betsy the Bear! This blonde bombshell knows a thing or two when it comes to fashion. She takes modern luxury to heart, and outfits herself at her favorite local boutique, Luxe Apothetique! Sporting the latest trend in distressed boyfriend jeans and a loose, Bohemian top, Betsy feels confident that she will steal a spot on Austin's best-dressed list this season! She just visited Michi in our salon for a full-on color and cut makeover (Betsy always secretly knew that blondes have more fun!). She is just giddy that Luxe also sells Kerastase, her go-to haircare brand, that is sure to keep her hair looking salon-styled right from her very own bear cave! On her way out, Betsy grabs some lashes and lip gloss from Wendy K. in makeup, and leaves feeling like the million-dollar bear that she truly is!


If you are interested in more information on the Beary Stylish Auction, add Austin Children's Shelter as a friend on Facebook, or visit their website and event page. More information about this event can be found at the Beary Stylish Auction Facebook event site. This is an important cause, so I hope you all will take time out from your busy schedule to consider what you can do to impact those less fortunate in your own local community. More information on the event will be posted as received!


Have a Beary Beautiful Day!


-Rachel

May's Must-Not-Miss Events @ Luxe Apothetique

We are busy bees here at Luxe Apothetique. This month, we'll keep your social calender buzzing with fun & fabulous (and free!) events sure to please even the most finicky of fashionistas! Get out your Blackberrys and i-phones, and get ready to get busy having mucho fun! Look for pictures of the events in future blogs!



May 14, 2009 7pmSummer In the City
We have partnered with the gals at Evolve to bring you an evening of the summer's hottest looks and styling tips to add extra sizzle to your wardrobe. Enjoy gourmet cupcakes, tasty beverages, and music by DJ Alex Escobar, and enter to win a style makeover on location! The Evolve gals can audit your closet and give you style tips to help you really love the way you look. Stop by for a cocktail and consultation at 7pm!




May 15, 2009 5-8pm Local Is Luxe
We are SO pumped for this event! Please join us for our second LOCAL IS LUXE art opening featuring new art works by local artist Kevin Greer! View live hair demonstrations by Shu Uemura: the Art of Hair while you groove to the beat of local DJ blend*e! Enjoy delicious cocktails, courtesy of Paula's Texas Orange, and tasty wines by Metric Liquor. Hors d'oeuvres by Viva Chocolato and Chick-fil-A will be served! Shoppers will receive a special discount off merchandise purchased during the event and drawings for gift bags and gift certificates will be held!

May 20, 2009 Our Treat: Kerastase Paris
Kerastase will be throwing an unprecedented one-day, nationwide event for their clientele. It will be a day of COMPLIMENTARY treatments and blow dry services offered locally through Luxe Apothetique. At Luxe, each and every one of us has truly experienced the dramatic hair-changing abilities of the Kerastase products. We KNOW they work, and we want you to be part of the excitement! Go to the Kerastase website at www.kerastase.com and register as a user for the chance to participate in this limited opportunity event! Viva la Kerastase!
* call for info (512) 346-8202


May 21, 2009 bareMinerals: Day-to-Night Glam Beauty Event
Any daytime look can be dramatized for nighttime occasions. All it takes are some detail adjustments with a few key pieces using the perfect palette by bareMinerals! Let us treat you and your ladies to a girls night-out while you learn how to achieve am-to-pm perfection worthy of raves on the red carpet! Remember: Glamour is next to goddessness! Talk to one of the ladies of Luxe for more information and to schedule your appointment. It really can be so easy to look so good!



June 27, 2009 Keep It Local: Urban Posh Trunk Show
We are so excited about this trunk show! For those of you not familiar with Urban Posh, let me just say that if you love beautifully handcrafted, one-of-a-kind, statement pieces of jewelry, this is the company for you! Started by Austin local,Jeanne Kirkland, in 2004, this company has really garnered a name in the fashion jewelry business! Visit their website for the low-down. Stop by Luxe for tasty snacks and delicious drinks while DJ blend*e rocks the house! And don't forget, part of the proceeds for the show will go to charity, so no need to feel guilty when you shop 'til you drop!


Have a Beautiful May!
-Rachel

Takin' it to the Streets

With the resurgence of her No Doubt rock star lifestyle (No Doubt has reunited and is touring again this summer), Gwen Stefani takes her L.A.M.B. clothing inspiration along for the ride; away from the Harajuku lovers and toward the heart of Hindu with the edginess that we've come to know and love.

An eclectic mix of street chic meets Hindi haute, L.A.M.B.'s Spring/Summer '09 collection keeps it cool and casual. Incorporating some of spring's hottest trends: day-glo neon, off the shoulder styles, and tie-dye touches, Luxe has just received some ideal pieces to rock for your summer itinerary of pool lounging and festival hopping.

For all of you Lambies out there, get ready for new silhouettes and vibrant graphic prints. Never sacrificing comfort and style, these pieces fit the bill perfectly. What we here at Luxe love about Gwen is that she herself embodies all things that her clothing line stands for. Not to mention she is one of the front runners in trend setting and a style icon.

You too can take home a little piece of the rock star lifestyle, or at least the wardrobe, with an item from our newest L.A.M.B. collection. And for you rockers out there with a budget more suited of a starving artist, we even have some tantalizing L.A.M.B. handbags on sale that will convince anyone that you're living it luxe. Embody the attitude that these L.A.M.B. pieces evoke, and you will be crowd surfing, topping charts, and trashing hotel rooms in no time.

Peace & Love-
Cassie