Elizabeth and James is thriving

The New York Daily News has just written a piece in their fashion column about Mary Kate and Ashley Olsen's successful upscale line Elizabeth and James, which we just happen to carry at luxe apothetique. 

Most celeb-owned brands haven't been doing so well lately.  Lauren Conrad has put her designs "on hiatus" for the time being, Mandy Moore's Mblem line of clothing has folded, and Victoria Beckham's overpriced jeans have become somewhat of a joke.  The economy is in bad shape, but so may be their designs. 

But the economy hasn't seemed to affect Mary Kate and Ashley's Elizabeth and James.  Ken Downing, a senior VP fashion director, calls the line a "bright spot" for retailers, explaining,  "The twins have really done an excellent job on making the product a star."

Lots of celebrities love it just as much as we do at luxe apothetique!

Vanessa Hudgens and Jennifer Garner wearing Elizabeth and James tops

Rihanna and singers Amerie and Cassie wearing Elizabeth and James vests

Lauren Conrad in an Elizabeth and James sundress

At luxe, we have gorgeous pieces from their new spring line, like must-have maxi dresses and ombre plaid shirts that will look super cute with shorts over the summer!

We also have other lines that are similar to Elizabeth and James and are still big sellers here at luxe, like Rory Becca, Milly, and Rachel Pally. New shipments come in about three times per week, so check back with us every so often!

-Morgan

Getting Your Shorts On!

That's right, ladies, Shorts Season has officially arrived! And what better way to celebrate this most momentous of season swaps than donning a pair of denim shorts? Be they frayed-edge cut-offs, nautically buttoned sailor look-a-likes, or a shortened version of the boyfriend jean, they are here and THEY ARE HOT!

Our stock is being plumped daily with the hippest cuts by Marc by Marc Jacobs, J Brand, Current/Elliot, True Religion, and, oh, so more to come. No time for a vacation? Pair this season's scandalously short cut-offs with your Rachel Pally one-piece suit, throw on a plaid ombre button-down by Elizabeth and James, and spritz your tresses with some Bumble and bumble Surf Spray. Now make your way to the nearest local watering hole (I recommend Hamilton Pool!) for a sweet daycation. You deserve it!

CAUTION: This season's cuts are dangerously tiny! No time to run to the gym? Not to worry, we have a veritable army of secret weapon products in our apothecary to make that shimmy into shorts so simple.

Try the lineup by Bliss, including the Serious Seaweed Cellulite Soap and the Circulation Stimulating Slimulator for Leaner Looking Legs. Scrub away Winter's dead zones with Guerrande Salt Exfoliating Body Balm by botanical bad-boy REN, paying extra special attention to those knees, ankles, and feet. Comodynes makes faking it, not baking it, a breeze. Grab a packet of Comodynes' Sunless Tanning Towelletes next time you are in. At a mere $1.99 per pack, they won't break the bank and your skin won't hate you either!

The thought of daisy dukes still has you down in the dumps? Lucky for you, this season, shorts of all lengths are cropping up (or in this case, down). Longer, barely above the knee, shorts by Joe's have got you covered. Happy hunting!


-Rachel