Elizabeth and James is thriving

The New York Daily News has just written a piece in their fashion column about Mary Kate and Ashley Olsen's successful upscale line Elizabeth and James, which we just happen to carry at luxe apothetique. 

Most celeb-owned brands haven't been doing so well lately.  Lauren Conrad has put her designs "on hiatus" for the time being, Mandy Moore's Mblem line of clothing has folded, and Victoria Beckham's overpriced jeans have become somewhat of a joke.  The economy is in bad shape, but so may be their designs. 

But the economy hasn't seemed to affect Mary Kate and Ashley's Elizabeth and James.  Ken Downing, a senior VP fashion director, calls the line a "bright spot" for retailers, explaining,  "The twins have really done an excellent job on making the product a star."

Lots of celebrities love it just as much as we do at luxe apothetique!

Vanessa Hudgens and Jennifer Garner wearing Elizabeth and James tops

Rihanna and singers Amerie and Cassie wearing Elizabeth and James vests

Lauren Conrad in an Elizabeth and James sundress

At luxe, we have gorgeous pieces from their new spring line, like must-have maxi dresses and ombre plaid shirts that will look super cute with shorts over the summer!

We also have other lines that are similar to Elizabeth and James and are still big sellers here at luxe, like Rory Becca, Milly, and Rachel Pally. New shipments come in about three times per week, so check back with us every so often!

-Morgan

Getting Your Shorts On!

That's right, ladies, Shorts Season has officially arrived! And what better way to celebrate this most momentous of season swaps than donning a pair of denim shorts? Be they frayed-edge cut-offs, nautically buttoned sailor look-a-likes, or a shortened version of the boyfriend jean, they are here and THEY ARE HOT!

Our stock is being plumped daily with the hippest cuts by Marc by Marc Jacobs, J Brand, Current/Elliot, True Religion, and, oh, so more to come. No time for a vacation? Pair this season's scandalously short cut-offs with your Rachel Pally one-piece suit, throw on a plaid ombre button-down by Elizabeth and James, and spritz your tresses with some Bumble and bumble Surf Spray. Now make your way to the nearest local watering hole (I recommend Hamilton Pool!) for a sweet daycation. You deserve it!

CAUTION: This season's cuts are dangerously tiny! No time to run to the gym? Not to worry, we have a veritable army of secret weapon products in our apothecary to make that shimmy into shorts so simple.

Try the lineup by Bliss, including the Serious Seaweed Cellulite Soap and the Circulation Stimulating Slimulator for Leaner Looking Legs. Scrub away Winter's dead zones with Guerrande Salt Exfoliating Body Balm by botanical bad-boy REN, paying extra special attention to those knees, ankles, and feet. Comodynes makes faking it, not baking it, a breeze. Grab a packet of Comodynes' Sunless Tanning Towelletes next time you are in. At a mere $1.99 per pack, they won't break the bank and your skin won't hate you either!

The thought of daisy dukes still has you down in the dumps? Lucky for you, this season, shorts of all lengths are cropping up (or in this case, down). Longer, barely above the knee, shorts by Joe's have got you covered. Happy hunting!


-Rachel

Designer of the Week - Rachel Pally

Rachel Pally has been a long time favorite designer here at luxe apothetique. A Los Angeles based designer, Rachel Pally has created a unique jersey based line that appeals to the ideal of comfort and sophistication all at the same time. There is a fluidity to the pieces that envokes movement and beauty.

One of the many things that we love about this line is that there is literally a "piece" for everyone in each collection. Whether you are an ultra hip young woman seeking a way to express the latest trends in a fresh form or a mom simply exploring your options for additions to your closet that are flattering, fun and flexible, Rachel Pally will have something for you.

The dress pictured at the right is known as the "Mexico" dress. It is available in almost every Rachel Pally collection in various colors and patterns. The beauty of this dress is it's versatility. It can be worn strapless, halter style, one shouldered, and even as a skirt. In today's tight economy, we appreciate a fashionable fashion staple that allows you to get a lot of bang for your buck!

Rachel Pally is not limiting her talents to jersey. luxe apothetique recently received a shipment of her amazing bathing suits that have already been written up in Lucky. This is just a smidge of the press and celebrity accolades that she has obtained. Everyone loves Rachel Pally...including us!

SIMON fashion NOW

Luxe apothetique is your one-stop shop for a fashionable lifestyle.

Tonight, March 27, luxe will be featured in SIMON fashion NOW's runway show along with other high-end retailers from The Domain. The show begins at 7p.m., and our models will be strutting their stuff in styles from Marc by Marc Jacobs, Current/Elliot, Diane von Furstenburg, Twelfth St.  by Cynthia Vincent, Rachel Pally, Rory Beca and 3.1 Phillip Lim.  Boyfriend jeans, bright patent bags, and flowy maxi dresses, are the look this season.  See how we work last season's trends into this season's new silhouettes and shapes.

Our resident makeup artist, Wendy K., can make you over with the Bare Minerals Get Started Kit at the Style Shop, located right outside the SIMON fashion NOW tent.  You and your girlfriends can get a flawless face while sipping a complimentary cocktail!

The fashiontastic weekend continues on Saturday with another fashion show featuring luxe apothetique at 3p.m., and a chic Post-Show Party commences at 7:30, emceed  by Carson Kressley from Queer Eye and How to Look Good Naked.  Drinks, desserts, Carson Kressley, and music by The Sophisticates...what more could a luxie ask for? 

-Morgan